Interestingly, during the 2019 Kolkata International Film Festival (KIFF) the Bollywood superstar jokingly regretted that his films have never made it to the KIFF or the festival juries have never selected his films. He was in conversation with Tollywood superstar Prosenjit Chatterjee and what Prosenjit said in response to Shah Rukh’s comment was so hilarious.
The Bengali star promptly said that his company should invest in Bengali films with interesting subjects and the answer left Shah Rukh in split. Even Amitabh Bachchan who was present there at that time also found this response so hilarious that he asked Shah Rukh to consider the idea.
Incidentally, in 2018, during the inaugural ceremony of KIFF, the Bollywood superstar had screened the trailer of his film ‘Zero’ which was being promoted at that time ahead of its release.